Tuesday, 17 July 2012

Bloody Olympics.....

So the purple capped and topped Olympic Brand Marketing Police (fondly referred to as “Knob Heads” - by me, at least) are monitoring the UK to ensure that businesses during London 2012 who advertise should not include a list of banned words, including "gold", "silver" and "bronze", "summer", "sponsors" and "London". Under specially introduced legislation for the London Games, they have the right to enter shops and offices and bring court action with fines of up to £20,000.

This is appalling and unacceptable.

I was unaware it could be possible to ban the use of "gold", "silver" and "bronze", "summer", "sponsors" and "London". They are common dictionary words available to anyone who can write English. And a kebeb shop in Stratford that has been there over 20 years having to blot out its name because it is called “Olympic Kebabs” is a national disgrace.

Someone perhaps needs to take McDonalds to court - banning the word "chips" at all other fish and chip venues because of McDonalds? The reconstituted rubbish they serve as chips are nowhere near the traditional "chips" as we know them!

I, for one, object to this draconian disgrace.

The Olympics have been already given £9.3 billion of public money without asking my permission, £675million of that having come out of the Lottery, which is not what I buy a lottery ticket for – to support this restrictive brandfest. Many of the sponsors are not only unsuitable for the job, but either dishonest or morally corrupt. And no doubt the prices they will be over-charging visitors in order to play catch-up on the expense of their sponsorship!

For example:
  • McDonalds - hardly the ideal food partner. 
  • Lloyds TS – an untrustworthy bank. 
  • Visa – making it impossible for visitors who don’t have a Visa card. 
  • Thomas Cook – overcharging big time on hotel and travel packages to the Olympics. 
  • Cadbury – new owners Kraft reneged so much on their deal that Cadbury heiress Felicity Loudon, (great-grandaughter of the founder) has sold her £30million mansion in order to start afresh using British ingredients and no additives to give people better value for money. 
  • Deliotte - regular Private Eye spotlights, helping tax-dodgers and making a fortune from receiverships at the expense of the unfortunate liquidated businesses.
  • Coca-Cola - themselves sponsored by British dentists and WeightWatchers.
  • Acer - you try and get your laptop fixed!
And that’s just for starters.

Meanwhile, the G4S fiasco is yet another bank-style stitch up. Should the useless Chief Executive (£830,000-a-year) be fired, like the bank-robbing chief executives, he will walk away with £20 million in pay and benefits as a reward for his complete and utter incompetence.

Yet the brave lads from the Armed Forces have had to sacrifice already-booked holidays and wedding plans (woe betide those without insurance) to make up the security deficit for a daily pittance!

I suppose at least G4S hasn't lost any prisoners this week – yet.

No comments:

Post a Comment